Oishii Means Delicious in Japanese Flavor is at the core of what we do. With our fruit, know that each bite is as sweet as the last, all year long.

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Oishii Means Delicious in Japanese Flavor is at the core of what we do. With our fruit, know that each bite is as sweet as the last, all year long.

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What we do

The World's Largest Indoor Vertical Strawberry Farm

Rooted in Innovation

Combining Time-honored Growing Techniques with the Ingenuity of Vertical Farming.

Vertical farming, the new frontier of agriculture, grants us the freedom to grow fresh fruit year-round. Oishii brings technology and nature into harmony - soft rain, mild heat, warm light, and buzzing bees. We replicate the elements of a perfect day in Japan. You can taste it in every berry: an intense yet delicate sweetness unlike any other.

We employ rigorous farming practices to ensure the plants are healthy, from seed to berry. Our farms eliminate the need for all pesticides, making the most of the space at hand. Vertical farming is the new way forward, and Oishii is committed to sustainability and the future of food.

The Perfect Harmony of Technology and Nature

Robots play an essential role in our farms, taking millions of pictures daily to provide a constant flow of visual data. Our other machines monitor temperature, humidity, CO2, windspeed, and light to replicate the perfect growing conditions of Japan.

Company's story

Our Specialty
All Oishii Berries Are...


Vertically farmed
Pesticide-free
Nutrient-rich
Hyper-local
Perfectly ripe
Non-GMO Project Verified
Always-in-season
Our story
Combining Japanese tradition with cutting edge technology

Oishii is a visionary farming company with a passion for fruit, using indoor vertical farming techniques to grow produce that is good for you and the planet.

Revolutionizing the agriculture industry

We are the world’s largest indoor vertical strawberry farm, striving to change the produce industry and raise the standard of fresh fruit in America.

Oishii was started with the goal of introducing Japanese fruit culture to the US. Traditionally in Japan, fresh, clean, delicious fruit means there is a special occasion to celebrate. Both the Omakase Berry and the Koyo Berry have made this goal come to life. Through visionary innovation and new-wave techniques, we've reinvented the capabilities of traditional agriculture.

The name Omakase Berry comes from the traditional dining philosophy of Omakase, "I leave it up to you," where a diner entrusts a chef to serve them something great. The refreshing, bright Koyo Berry means “elated” in Japanese. It’s a smile with every bite.

We ask you to leave it up to us to serve you a perfect berry, every time, all year round.

General Information

Company name
Oishii
Country
Japan/USD