What we do
NOSHO NAVI Co., Ltd. is a research and technology development company established by farmers from the perspective of the agricultural field.
Company's story
Our Specialty
Rice farmers have long had a saying, “Mizumi hanzaku,” or “half the rice is grown. This means that water management is an important part of rice cultivation, accounting for half of the rice crop.
Detailed analysis of growth and yield data from 1,000 rice paddies in the research of the No-shou Navi 1000 project has shown that water management has a significant impact on the yield and quality of rice.
Among such important water management, “open canals,” which are difficult to control and account for 70% of Japan's paddy fields, are automatically controlled with simple installation and easy operation of the “No-Shou Automatic Water Supply Machine.
Why don't you make water management in paddy fields easier?
Detailed analysis of growth and yield data from 1,000 rice paddies in the research of the No-shou Navi 1000 project has shown that water management has a significant impact on the yield and quality of rice.
Among such important water management, “open canals,” which are difficult to control and account for 70% of Japan's paddy fields, are automatically controlled with simple installation and easy operation of the “No-Shou Automatic Water Supply Machine.
Why don't you make water management in paddy fields easier?
Our story
The company was established by four agricultural corporations to promote the social implementation and commercialization of the results of the “Smart Paddy Field Agriculture Model Demonstrated by Agricultural Production Corporations (Development and demonstration of an innovative large-scale rice farming technology system integrating IT farm machinery, field sensors, farming visualization, and skill transfer systems)” (Principal Investigator: Professor Teruaki Nanseki, Graduate School of Agricultural Science, Kyushu University). The project was established by four agricultural corporations to promote social implementation and commercialization of the results of the project. The project provides technical support to reduce production costs and expand the scale of production using methods suited to the region, conditions, and management details.